Effective date: 8/14/2026

This Privacy Policy explains how ServiceWebBuilder.com, doing business as EstimateFlow Pro (“EstimateFlow Pro,” “we,” “us,” or “our”), may collect, use, disclose, retain, and protect information when you visit this website, contact support, purchase or license the plugin, or otherwise communicate with us.

This page is a publication-ready framework, but bracketed details and actual business practices must be verified before it is published. It is not legal advice. The final policy should be reviewed for the business location, customers served, website tools, checkout provider, analytics configuration, and applicable privacy laws.

EstimateFlow Pro Privacy Policy

Scope of This Privacy Policy

This policy applies to the EstimateFlow Pro marketing website, sales and support interactions, license administration, and forms operated by us. It does not automatically govern every website where a customer installs the EstimateFlow Pro WordPress plugin.

Businesses that install EstimateFlow Pro on their own websites determine why and how their visitors’ estimate-request information is collected. Those businesses are responsible for providing their own privacy notice, choosing appropriate retention practices, securing WordPress, responding to privacy requests, and complying with laws that apply to their operations. Contact the owner of the website where you submitted an estimate request if your question concerns that submission.

Information We May Collect

Depending on how you interact with the website, we may collect information you provide directly and limited technical information generated by your visit.

  • Contact information: name, business name, email address, phone number, and mailing or billing details when required.
  • Account and license information: purchase reference, licensed website, activation status, renewal status, and support eligibility.
  • Support information: messages, plugin and WordPress versions, page URLs, estimator identifiers, screenshots, error details, browser and device information, and troubleshooting steps.
  • Transaction information: product, amount, date, payment status, and provider reference. Complete payment-card details should be handled by the payment provider rather than stored by us unless explicitly stated otherwise.
  • Technical information: IP address, browser type, device type, referring page, pages visited, approximate location derived from IP, and security or diagnostic logs when the configured website services collect them.

Information Collected Through Estimate Requests

EstimateFlow Pro can be installed by independent businesses to collect guided service inquiries. Depending on how that business configures its estimator, a visitor may submit a name, email address, telephone number, service address, answers about a project, preliminary pricing information, notes, and optional project photos.

That information normally belongs to and is controlled by the website operator using the plugin, not by the EstimateFlow Pro product website. The website operator decides what questions to ask, where WordPress is hosted, who can access lead records, whether email notifications are sent, and when records are deleted. Plugin customers should collect only information needed for the service request and should not request sensitive information through ordinary estimate forms.

How We May Use Information

We may use information for legitimate business purposes that include:

  • Providing website content, requested information, purchases, downloads, licenses, updates, and support.
  • Responding to pre-sale, account, technical, privacy, and legal inquiries.
  • Verifying transactions, preventing fraud, protecting licenses, and enforcing applicable terms.
  • Diagnosing errors, maintaining compatibility, improving documentation, and improving product reliability.
  • Sending service messages about purchases, security, updates, renewals, or material policy changes.
  • Sending marketing communications when permitted and honoring unsubscribe requests.
  • Maintaining records required for tax, accounting, dispute, security, and legal purposes.
  • Protecting our rights, users, website, plugin, and other parties from misuse or unlawful activity.

Before publication, the business must identify the legal bases that apply where required and remove any purpose that does not reflect actual practice.

Cookies, Analytics, and Similar Technologies

The website may use cookies, local storage, pixels, logs, or comparable technologies for essential functions, security, preferences, analytics, attribution, checkout, and license administration. The exact technologies depend on the services enabled on the live website.

[INSERT ACTUAL COOKIE AND ANALYTICS DETAILS BEFORE PUBLISHING.] Identify the analytics, advertising, consent, security, payment, hosting, and embedded-content providers actually in use. Explain whether nonessential cookies wait for consent where required and provide a method to manage choices. Blocking cookies may affect login, checkout, preferences, or other website functions.

Purchases, Licensing, and Payment Providers

Purchases may be processed by an independent ecommerce or payment provider. That provider may collect billing information, payment details, fraud signals, and transaction records under its own privacy policy. We may receive confirmation, customer contact details, purchased product, amount, status, and transaction identifiers needed to deliver and support the license.

[INSERT THE ACTUAL CHECKOUT, PAYMENT, TAX, AND LICENSE PROVIDERS.] Do not state that payment information is never stored until the live checkout flow has been verified. Links to the applicable providers’ privacy notices should be added before accepting purchases.

When Information May Be Shared

We may disclose limited information when reasonably necessary to operate the business, fulfill a request, or comply with law. Recipients may include hosting, email, support, analytics, security, backup, ecommerce, payment, tax, licensing, and professional-service providers. Each provider should receive only the information needed for its task and should be evaluated before use.

Information may also be disclosed to comply with a lawful request, protect legal rights or safety, investigate fraud or abuse, enforce agreements, or complete a merger, acquisition, financing, reorganization, or sale of business assets subject to appropriate protections. We do not describe information as “sold” or “not sold” until the business has verified how applicable law defines a sale, sharing, targeted advertising, and every enabled service.

Data Retention

We retain information only as long as reasonably needed for the purposes described in the final policy, including service delivery, license administration, support history, security, backups, tax and accounting records, dispute resolution, and legal compliance. Different records may require different periods.

[INSERT AND VERIFY RETENTION PERIODS.] The final schedule should address contact inquiries, marketing consent, purchase and tax records, support tickets, license logs, security logs, analytics, backups, and deleted records. Plugin customers should separately define how long estimate leads and uploaded project photos remain on their WordPress websites.

Data Security

We use reasonable administrative, technical, and organizational safeguards appropriate to the information and the business. Possible measures include access controls, strong authentication, software updates, backups, encrypted connections, restricted administrative access, monitoring, and vetted providers.

No website, transmission, storage method, plugin, or security control can guarantee absolute security. Users should never send passwords, payment-card details, private keys, health information, government identifiers, or unrelated customer information through an ordinary contact or support form. If you believe information has been exposed, contact us promptly using the verified privacy contact method below.

Your Privacy Choices and Rights

Depending on your location and the applicable law, you may have rights to request access, correction, deletion, restriction, portability, or information about certain disclosures; object to or opt out of certain processing; withdraw consent; or appeal a decision. These rights may have exceptions and may require identity verification.

To make a request, use the privacy contact method below and state the type of request. Do not send identity documents unless a secure verification method is provided. We may ask for information reasonably necessary to verify the request and locate relevant records. You may unsubscribe from marketing emails through the message link or by contacting us, although necessary transaction, license, security, and support messages may continue.

[ADD ANY REQUIRED STATE OR REGIONAL PRIVACY NOTICES AFTER LEGAL REVIEW.]

Children’s Privacy

The EstimateFlow Pro website and plugin are intended for businesses and are not directed to children. We do not knowingly design the service to collect personal information from children. If you believe a child has submitted information to us, contact us so the circumstances can be reviewed and appropriate action taken.

Plugin customers should avoid designing estimate forms that solicit information from children and should apply any age restrictions required for their own services and locations.

International Visitors and Data Transfers

If information is accessed, stored, or processed outside the visitor’s state, province, or country, privacy protections may differ. Where required, the business and its service providers should use an approved legal mechanism and appropriate safeguards for international transfers.

[VERIFY WHERE THE WEBSITE, backups, email, support, analytics, checkout, and licensing data are processed.] Add any jurisdiction-specific controller, representative, or transfer information required for the actual markets served.

Third-Party Websites and Services

This website may link to payment processors, documentation, WordPress resources, social platforms, or other websites not operated by us. Their privacy, security, accessibility, and content practices are governed by their own policies. A link does not mean we control or accept responsibility for another service.

The EstimateFlow Pro plugin may also interact with WordPress, the customer’s web host, email configuration, page builder, caching tools, or other plugins. Customers should evaluate those services and explain relevant data handling in their own privacy policies.

Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes in the website, plugin, providers, business practices, or legal obligations. The revised version should display a new effective date. When appropriate or legally required, additional notice may be provided through the website, account, or email.

Previous versions should be retained when practical so material changes can be understood. Continued use after an update is governed by applicable law and should not be described as consent where affirmative consent is required.

Contact Us About Privacy

Questions or privacy requests may be sent to:

If your request concerns an estimate submitted on a customer’s website, contact that website’s owner first because the customer normally controls its own estimator records. For product setup questions, visit the documentation, FAQ, or support page.

Do not publish this policy until every bracketed item has been completed and the wording has been checked against the live website and checkout configuration.